wise elephant, making it happen

Author Archive


By Sara McGuyer • Jun 17th, 2010

Wise Elephant, along with some really sharp thinkers/writers/doers, recently started a side project called Sundayed. Jason Moriber had a vision for a site that would publish content to sink your teeth into, the good stuff you have time to savor on a lazy Sunday afternoon. After talking with others and recruiting contributors, sundayed launched with the basic premise of delivering provocative weekend reading.

The Geotaggers’ World Atlas

By Sara McGuyer • May 27th, 2010

Inspired by Eric Fischer’s gorgeous set of maps, a lovely visualization of the number of pictures taken in the central cluster of each city featured.

The Bike Porter

By Sara McGuyer • May 27th, 2010

Random goodness via Goodmorning Technology – the perfect urban bicycle, complete with built in basket.

Surviving a Creative Crisis

By Sara McGuyer • May 26th, 2010

Somewhere in the pursuit of creativity now and again the ideas dry up. Whether working in paint, film or at a keyboard, it’s inevitable. It happens to everyone. Eric Carle shared in his blog that he is not immune to writer’s block, or what he calls a “creative crisis.” In order to make it through, he surrenders to the inability to create.

Inspired by the Music of Warpaint

By Sara McGuyer • May 26th, 2010

Inspired by the music of Warpaint, & not just because they have a song called “Elephant.” Catch them in upcoming shows in Indy, Chi, NY: http://bit.ly/cpo9Pq

Pecha Kucha This Friday

By Sara McGuyer • May 20th, 2010

Thank you for sharing your thoughts on our post about library closures and the upcoming Pecha Kucha event.

Let’s Make Some Noise For Libraries: Ticket Giveaway to Pecha Kucha 9

By Sara McGuyer • May 17th, 2010

Due to budget shortfalls, Indianapolis residents are facing the possibility of 6 public libraries being shuttered. Public meetings on the topic have drawn large crowds as residents speak up to save the libraries. One upcoming local event, Pecha Kucha 9, plans to delve into the topic with discussion of what our libraries and books mean to our society.

Beyond the Click: Next Level Engagement for Your Fans

By Sara McGuyer • May 17th, 2010

Recently I’ve read a few posts about converting social media fans or followers into something more. The question came up again at the latest Indy Social Media Breakfast featuring a panel of speakers in the cultural attractions and tourism industry. How do you move someone from being a follower or fan and get them to actually do something?

Word of Mouth, Rock ‘n’ Roll Style

By Sara McGuyer • Apr 22nd, 2010

Last night I went to the Ok Go concert (an MOKB and WTTS production at the Earth House) as a casual fan. I own one album, and I (along with millions of other YouTube viewers) find their videos clever and amusing. They have never been among my favorite bands, but despite that I am much more likely to tell stories about this concert than any other.

A Modern Meld: Lessons from Vinyl + Digital

By Sara McGuyer • Mar 23rd, 2010

At first it seemed so convenient and full of instant gratification to buy music online, or even from my phone. I’ve been purchasing music via online download almost exclusively for the last four years. This was fueled in part by my green side telling me I’m saving on packaging materials and the transport of the product, and also by the fact that I had moved away from my favorite record store in Chicago.