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Ray Flash: The Ring Flash Adapter Now Available

By Ryan • Apr 9th, 2008 • Category: News for Creatives (archives), Photography

From DPhotoJournal.com:

“WATSONVILLE, CA, April 7, 2008 ExpoImaging Inc., developer of innovative camera accessories, including the ExpoDisc Digital White Balance Filter and the ExpoAperture2 Depth-of-Field Guide, today announced the U.S. availability of Ray Flash: The Ring Flash Adapter. Designed as a portable and lightweight adapter for a hot-shoe flash unit, the Ray Flash replicates the unique lighting effect produced by heavy, tethered, powered studio ring flash units.

The Ray Flash: Ring Flash Adapter is truly unique because it creates ring light lighting effects simply by attaching it to your existing hot shoe flash, said Erik Sowder, president of ExpoImaging, Inc. Lightweight and portable, the Ray Flash is the only product of its kind. Its a great accessory tool for your strobe because it enables the photographer to easily achieve a high fashion, studio portrait look while on location.

Because the ring flash light originates from a circle around the camera lens, the Ray Flash creates a distinctive lighting effect, producing a virtually shadowless look on the front of the subject, while leaving a soft, even shadow around the edges. The versatile adapter is ideally suited for fashion, wedding, portrait, journalist and macro photography, as either a main or fill-in light.”

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