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Cameras with Built-In Geotagging on Horizon

By Ryan • Feb 14th, 2008 • Category: News for Creatives (archives), Photography

By Stephen Shankland of CNET News:

Geotagging, in which digital photos are labeled with the location where they were taken, is mostly unfamiliar to photographers today. But new developments are likely going to put the technology on the map.

In interviews at the Photo Marketing Association trade show in Las Vegas recently, several camera executives expressed an interest in geotagging and some companies were demonstrating technology. It’s clear that mainstream geotagging is a matter of when, not if.

The strongest evidence I encountered is Air Semiconductor, a start-up building a chip designed to let cameras process GPS (Global Positioning System) satellite signals so latitude and longitude data can be attached to digital photos. It remains to be seen how well this works, but this idea is the holy grail of geotagging–no extra hardware or software is required.

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