wise elephant, making it happen

Note on the Importance of Polite Business

By Jason Moriber • Mar 10th, 2008 • Category: Strategy & Planning

This wise nugget was embedded towards the middle of this current NYTimes article on the US Air force’s choice of an Airbus refueling jet over Boeing’s proposed model. The main spin, and probably sticking point, to this story is the on-the-face value of US vs. Europe and the believed loss of American jobs. The truth in this reporting is deeper…SNIP:

Boeing, the heavy favorite to win the contract, having built earlier tankers, promised a new boom but did not build a prototype. One analyst who followed the contest said that Boeing, based in Chicago, seemed arrogant and offered a plan that Air Force officials thought would deliver only 19 tankers by 2013 compared with 49 by the Airbus team.

“The Boeing team was not responsive and often was not even polite,” said Loren B. Thompson, a defense analyst at the Lexington Institute in Arlington, Va., based on conversations he said he had with defense officials. “Somehow that all eluded senior management,” Mr. Thompson said. “They were not even aware there was a problem.”  /SNIP.

There are two glaring points here;  1. Arrogance and Rudeness = bad business. 2. Communications between all levels of your operations is key.

Jason Moriber is a veteran product/project/marketing manager, underground artist/musician, and online community developer, Jason expertly builds/produces/manages clients' projects, programs, and campaigns. Follow me on twitter http://twitter.com/jelefant
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